Building bridges between finance and human well-being
Contributed to building the Guaranteed Rate mobile app from scratch, helping transform it from concept into a comprehensive financial and personal wellness platform that guides…
From blog to business driver: a strategic UX case study
Extended Stay America needed more than just a blog—they needed a strategic content platform that would engage their unique audience of extended-stay travelers while driving…
Scalable design foundation for extended-stay hospitality
Extended Stay America’s digital presence was fragmented across multiple platforms with inconsistent branding, inefficient design workflows, and poor user experiences. As the lead UX designer,…
Redesign focused on better user experience
A complete redesign of Extended Stay America’s website focusing on improving the user experience, streamlining the booking process, and modernizing the visual interface to better…
Architecting an unified digital mortgage ecosystem
Led the UX/UI redesign of the Guaranteed Rate mobile app, transforming it from a basic mortgage tool into a comprehensive financial wellness platform that serves…